Branding is more than designing logos, brand marks and beautiful colour palettes. At its heart branding is about communicating ideas and emotions and connecting with people. A smart brand will have thought about each and every touch point - where its consumers come into contact with it - and how it’s branding is tuned to best communicate through those various touch points.
Branding is more than designing logos, brand marks and beautiful colour palettes. At its heart branding is about communicating ideas and emotions and connecting with people. A smart brand will have thought about each and every touch point - where its consumers come into contact with it - and how it’s branding is tuned to best communicate through those various touch points.
Vividadesign
GRAPHIC DESIGNER THAT OFFERS A RANGE OF DESIGN-BASED SERVICES
I spend time developing a learning relationship with my clients in order to get a flavour of their ideas, to understand them and what they want to create. Understanding the people who give a company purpose enables me to produce an identity, product and content that not only represents a brand’s values, but also helps me align them to the markets they are in and the customers they serve.
